Why would send me an email promoting your new product
...when right at that moment if I go to your website I get this?
Most conversations are simply monologues delivered in the presence of a witness....Margaret Millar
Wednesday, 27 March 2013
Monday, 25 March 2013
Friday, 22 March 2013
Thursday, 21 March 2013
Wednesday, 20 March 2013
Obama and Subject Line Testing
Testing up to 18 copy / subject line variants at a time, the Obama team discovered that the subject line 'Hey' was the one that drove the most donations. It literally brought in millions of dollars!
Original article can be found here
Original article can be found here
Tuesday, 19 March 2013
Short Film or Ad ? Desire: A Ridley Scott Production for Jaguar
Who cares..it's brilliant
Monday, 18 March 2013
Sunday, 3 March 2013
Saturday, 2 March 2013
Friday, 1 March 2013
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