Tuesday, 24 July 2012

Checking Up on How Big Companies Use Social

Largest Global Companies Mentioned More Than 10 Million Times Online in One Month

Other key findings from the Burson- Marsteller's Global Social Media Check Up include

  • Fortune Global 100 companies have more accounts on each platform than ever before with an average of: 10 Twitter accounts, 10 Facebook pages, 8 YouTube channels, 2 Google Plus pages and 2  Pinterest accounts.
  • 74% of companies studied have a Facebook page.
  • Forty-eight percent of companies are now on Google Plus.
  • Twenty-five percent of companies have Pinterest accounts.
  • Each corporate Facebook page has an average of 6,101 people talking about it

Read more in the presentation below

Burson-Marsteller Global Social Media Check-Up 2012 from Burson-Marsteller

You can find the full study at BM.com/social, including the executive summary and an infographic can be found below

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