Monday, 25 June 2012

Choosing a New ESP Partner

Following on from my recent posts ' What we learned selecting an ESP Partner: Work Backwards' and 'Picking a ESP?' , I thought you might be interested in the Whitepaper produced by ClickMail 'Digital Marketing Solutions Guide: 29 Factors to consider in 2012'

For each of the 29 factors, this guide covers:
  • Why it matters
  • What to look for
  • Which questions to ask

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